The Boston Red Sox had a rollercoaster season in 2024, finishing with an even 81-81 record after two consecutive 78-win seasons. Despite their improved performance on the field, their live broadcast ratings on NESN experienced a slight downturn compared to previous years. The Red Sox averaged a 2.47 local rating on NESN, down 6 percent from 2023. However, their ratings peaked in June and July before dropping off in September when they were eliminated from playoff contention.
The correlation between playoff appearances and increased viewership was highlighted by a report from Sports Business Journal, which noted that the five teams with the most significant viewership increases all made the playoffs. This suggests that investing in high-end talent during the offseason could potentially boost NESN’s ratings for the Red Sox broadcasts.
In other news, Tom Brady’s role as a minority owner of the Raiders has put restrictions on his broadcasting duties for Fox’s NFL broadcasts. These restrictions limit his ability to attend practices, interact with coaches and players, and criticize officials and other clubs, which may hinder his performance as an analyst.
Additionally, a notable apology was issued by Tony Massarotti for using a derogatory term on air towards Asians, prompting him to apologize for any offense caused. The popular TNT show “Inside the NBA” will also be coming to Boston for the Celtics’ opener, offering fans a chance to see Ernie Johnson, Charles Barkley, Kenny Smith, and Shaquille O’Neal in action.
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Photo credit www.boston.com